I’ve been extremely busy the last few weeks at work and I haven’t had a lot of time to blog, or for that matter eat, sleep, exercise, or relax. Good thing I got my taxes done before I hit this time crunch.
Anyway, part of what has been keeping me so busy has been working on a lot of media plans. So, I feel the need to share my frustration with media vendors. I feel that media vendors are sometimes their own worst enemies and have processes in place that get them left off RFP and media plans. I have several pet peeves with the way media display their information, provide data & rates, and allocate their sales resources, and here they are: Read the rest of this entry »