Yahoo to Acquire Rivals.com

I just noticed this press release. Now, if I were Yahoo! Hotjobs, I would turn this into an awesome college recruiting resource. Whether or not they do anything interesting with it – it is a good site to reach college students, alumni and fans of specific universities.

http://biz.yahoo.com/bizj/070621/1480111.html?.v=1

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This entry was posted on Thursday, June 21st, 2007 at 10:29 am and is filed under digital marketing, Interactive Marketing, Online Media Planning. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to Yahoo to Acquire Rivals.com

Russ says:

June 21, 2007 at 11:51 am

Geez. Talk about the ability to directly market, huh?

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Yahoo to Acquire Rivals.com - MTB - HR News Feed - All about human resources says:

August 22, 2007 at 7:15 am

[...] Yahoo to Acquire Rivals.com I just noticed this press release. Now, if I were Yahoo! Hotjobs, I would turn this into an awesome college recruiting resource. Whether or not they do anything interesting with it – it is a good site to reach college students, alumni and fans of specific universities. http://biz.yahoo.com/bizj/070621/1480111.html?.v=1 [...]

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