Go-Go-Gadget! Google to Offer Gadget Ads

September 20, 2007

Google has launched Google Gadget Ads. You can now serve ads within gadget s(also referred to as widgets). Advertisers can now create these branded mini-apps using Flash or HTML and incorporate data feeds, video, images, and more. Essentially, you can create a mini-website within the ads (similar in function to many of the rich media formats available). This has many uses for recruitment. Think jobs database integration, recruiting events, chat, games, etc.

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1 Comment | Emerging Technology, Interactive Marketing, Online Media Planning, digital marketing, rich media, social media | Permalink
Posted by Laura